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U-M Ross Business + Tech
U-M Ross Business + Tech
U-M Ross Business + Tech

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DEI + TechDigital MarketingDigital OperationsEmerging TechFintechHealthTechProduct InnovationSportsTech
WHAT WE'RE EXPLORING

SportsTech

CONTENT CLUBS

Sports tech refers to technologies that work to enhance experiences related to sport. These innovations allow for data to be collected and analyzed in order to create products that advance the performance, viewing, and competitiveness of sport.

SportsTech

Investments in Women’s Sports | 2023 Michigan Ross Sports Tech Conference

Women’s sports around the world have been growing in popularity in recent years and the investment in women’s sports leagues and athletes has grown as well. Hear from all-star panelists at the 2023 Michigan Ross Sports Tech Conference as they discuss trends and share perspectives on how to keep up this momentum in women’s sports.
SportsTech

Analytics in the NFL: Michigan Ross Sports Tech Conference Keynote

The 2023 Michigan Ross Sports Tech Conference featured a fireside chat with Paul Ballew, the NFL's Chief Data and Analytics Officer.
HealthTech, SportsTech

+Tech Literacy Download: Fitness Tech with Equinox CTO Eswar Veluri

“Fitness is something that is always evolving,” shared Equinox EVP and CTO Eswar Veluri in a recent Tech Literacy Download session, sharing his expertise and knowledge of the intersection of technology and fitness.
SportsTech

Looking Back to Move Forwards: A Dive into Descriptive Analytics

Trends and historical data serve as a primary basis to sporting analysis. Taking a team's historical figures and comparing it to current figures is crucially important to improving a team's current project. This article explores the ways leagues can extract this data to improve.
SportsTech

50 Sports Tech Terms Everyone Should Know

Within Sports Data and Analytics, there appear to be a plethora of words one must, and is expected, to know in order to understand the topic. To increase your literacy and make you more adept at understanding the topic as a whole, below is a list of the fifty most important words and their definitions that you should know.

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ENGAGE

CLUBS

Michigan Soccer Analytics Society

Michigan Soccer Analytics Society is open to all undergraduate students at the University of Michigan. The purpose of the organization is to give students a platform to discuss and learn about data analytics and in-game tactics in professional soccer. Students will be able to learn and demonstrate their understanding through presentations and group discussions, along with writing articles based on their analysis.

Michigan Sports Analytics Society

Michigan Sports Analytics society is open to undergraduate students interested in the intersection of technology and sport. Students focus on learning about the importance of data analytics within sports and how data is changing the future of competition. Students are encouraged to learn through collaboration on research projects that enhance their understanding of data collection and analysis within the world of sports.

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